We continue to maintain initiative in our Corporate Responsibility activities. Through our interest in LSGB, we have actively engaged in the 4 areas of CSR Framework namely marketplace, workplace, environment and community.


Brainstorming Programme

We conducted two series of brainstorming sessions for their staff at Ancasa Apartment, Port Dickson. The first series was on 30 to 31 March 2011 attended by 30 participants and the second series on 6 to 7 July 2011 with 37 participants. The programme’s objective was to build a close relationship between staffs and to give new ideas for improving their job functions.

Employee Self Development

We have continued the Program Biro Tata Negara (BTN) for the sixth and seventh series in the year of 2011 at Kem BTN, Tg. Rhu Sepang. The two series were held on 16 to 18 June 2011, where 39 of the participants attended the sixth series and a total of 38 participants in the seventh series. The programme conducted by LSGB involved the company’s staff together with Government agencies including Persatuan Pengurusan Sumber Manusia, and Lapangan Terbang Kuala Lumpur, Malaysia. Among the activities carried out over three days and two nights were lectures and physical activities that aimed to promote the spirit of nationhood and teamwork among employees and companies.
CBASE Workshop in Frankfurt

A CBASE workshop was held in Frankfurt, Germany from 12 to 16 September 2011. The purpose of the workshop was to identify and address the gaps in food preparation efficiency and to find out how the system can be used at LSGB kitchen in KLIA, Malaysia. LSGB CBASE project members were taken on a kitchen tour to see how Operations and Production areas utilise the system at the International Kitchen in Frankfurt.


Career Talk

We conducted a career talk and an open interview session on 29 March 2011 at Grand Blue Waves Hotel, Shah Alam. The intention of this talk was to find potential talented candidates for the LSGB Employment Programme (LEP) from local university graduates. LSGB team received about 50 job applications. Six applicants were selected among this batch for the first intake on 18 April 2011.

On 13 April 2011, En Ahmad Reza Kamaruddin (Senior Manager of Modal Insan) of LSGB was invited to give a talk at a career fair in Universiti Kebangsaan Malaysia (UKM), Bangi.
En Ahmad Reza Kamaruddin also conducted a career talk for LSGB, which was attended by 50 people of orang asli origin from four villages around Sepang. The event was held at Kampung Melud, Sepang in conjunction with Jabatan Hal Ehwal Orang Asli (JHEAO) as part of our social responsibility. It was intended to offer job opportunities with LSGB and to introduce LSGB to the rural community.

Celebrating Ramadan

During the fasting month, we organised various activities for our staff and the local communities. Among the activities were handling out of Bubur Lambuk and Berbuka Puasa. The main objective of this event was to foster closer relations between staff, and to put a smile on the faces of the less fortunate through contributions, so they can have a cheerful Hari Raya celebration.

The ceremony of handling out Bubur Lambuk to the staff was held on 19 August 2011 at the compound of LSGB and a total of 800 packages of Bubur Lambuk were distributed with the 1Malaysia bag sourced from Biro Tata Negara. Among the guests that helped to distribute the Bubur Lambuk were LSGB and Group Chairman, Datuk Ibrahim Hj. Ahmad, Mr Pieter Harting (General Manager, LSGB), En Ahmad Reza Kamaruddin (Senior Manager of Modal Insan), En Ainul Hasnizam (Head of Finance), En Mohd Zaki Omar (Deputy General Manager) and other department Heads.

Later on the same day, a Berbuka Puasa ceremony was held for the staff and management with communities including orphans, single mothers and the needy at the parking compound of LSGB.

Among the guests invited were YB. Dato’ Haji Hasim Bin Rusdi (Exco Negeri Sembilan), representatives from Biro Tata Negara, LSGB & Group Chairman, General Manager of LSGB, Deputy General Manager, Senior Manager of Modal Insan, Head of Finance and Department Heads. About 50 orphans from Dun Labu aged from 3 to 17 years old, the single mothers and the needy were specially invited in this yearly CSR event combining Brahim’s Group and LSGB. Apart from food, the special guests later received Hari Raya goodie bags and also personal donations from the Group Chairman.

On 23 August 2011, Dapur Penerbangan Pulau Pinang feted 85 orphans from Rumah Pertubuhan Asuhan Dan Didikan Anak-Anak Yatim Islam, Kg. Banggol Derdap, Sik Kedah at a Berbuka Puasa function. The event was graced by Mr Pieter Harting (General Manager, LSGB) and En Ahmad Reza Kamaruddin (Senior Manager of Modal Insan).
Hari Raya Celebration.

The Hari Raya celebration held on 23 September 2011, provided a good opportunity for LSGB Penang to celebrate with their staffs, customers and family members. Among the guests invited were General Manager of LSGB, Senior Manager of Modal Insan, Manager of Dapur Penerbangan Pulau Pinang, representatives from airlines and others.

A programme on Majlis Pemimpin Bersama Rakyat was organised on 24 November 2011, which was held in conjunction with Hari Raya 2011 gathering. The event was held at Dun Muadzam Shah, Pahang with the Sultan and Sultanah of Pahang Darul Makmur as guests of honour. We served food to over 500 guests including the royal couple and state government officials.

Flood Victims

In an effort to relieve the burden of flood victims in Johor, we undertook the initiative to send humanitarian aids on 25 and 26 December 2011 to five flood relief centres in Johor. The project was part of our corporate social responsibility programme aimed at assisting flood victims by providing the necessary assistance and relief to the affected people. Taking part in this initiative were staff who are members of the Pasukan Penyelamat Kecemasan. We also donated to the flood victims, Brahim’s ready to eat products, dry items and drinking water.


Appreciation from Customers

LSGB received many accolades and appreciation from its international customers’ list of airlines which include China Southern, Gamuda Indonesia, China Airlines, AirAsia X, Cathay Pacific, Oman Air, Vietnam Airlines and of course our own MAS.

Visits and International Civil Aviation Organisation Audit

On 7 April 2011, Tuan Hj. Kamaruddin Mamat and En Mokhzani Aris Mohd Yusoff (Senior Consultants, Business Excellence Department) from Malaysia Productivity Corporation (MPC) visited LSGB to conduct audits on the 5S Programme. They were given a briefing and taken on a kitchen tour by En Ahmad Reza Kamaruddin (Senior Manager of Modal Insan), Pn. Laila Fauziah, Pn. Nor Afi dah and En Azhar Zulkafl i (5S Coordinator, LSGB).
On 22 May 2011, LSG Sky Chef-Brahims Sdn Bhd received visits from the International Civil Aviation Organisation (ICAO) to conduct audits at LSGB premises. The visit was headed by Tn. Haji Abdul Rahman, Director of Department of Civil Aviation (DCA) and auditors from ICAO. LSGB received top marks in its audit exercise.

On 29 June 2011, LSGB received visits from Tentera Laut Diraja Malaysia (TLDM) KD Pelandok, Lumut Perak, which was headed by Kdr Abdullah Baki, Lt Dya Azmi Hj Rahman and Lt Dya Kamaruddin Abdul from Culinary and Hospitality Management. The visit was attended by 20 trainers of TLDM.

On 13 September 2011, the LSGB team visited LSG Sky Chefs FRA International Kitchen as part of the CBASE workshop in Franfurt. The visit gave new insights how CBASE is being used in the kitchen operationally.

On 27 October 2011, a visit was conducted by the Selangor State Health Department at LSGB clinic, which was headed by Assistant Director of Health Department, Dr. Siti Aishah Mohd Zam.

On 21 December 2011, Asian Productivity Organization (APO) conducted a visit to LSGB premises as part of the APO workshop programme which was held at MPC in Petaling Jaya, 19 to 23 December 2011. This visit was attended by 23 participants from different Asian countries including Bangladesh, Cambodia, India and Korea.

MAS 5-Star Food Training Programme

LSGB participated in the MAS 5 Star Food Training Programme with MAS Academy Cabin Crew Training and Standards Division. Around 25 to 30 participants from Senior Cabin Crew attended this Four Series programme, which was headed by Ms. Samantha Yong (Training Executive) and Chef Zainuddin Bin Mohd Isa (Culinary Manager/Executive Chef IFS Department). This one day training programme was held on four different series; 24 March 2010, 21 April 2010, 26 May 2010 and 28 July 2011 at LSGB.

The purpose of the programme was to give exposure and training to Senior Cabin Crew in food preparation and also aimed to improve the quality of food preparation that follow the customer’s needs. En Razaha Harun (Executive Chef) and the Quality Manager has conducted a briefing and a practical training on the LSGB kitchen operation. Among the kitchen unit that they visited were Butcher Area, Hot Kitchen Area, Cold Kitchen Area, Pastry Kitchen Area, Warehouse Department, Unit Tray Setting, Warewash and Loading Unit in Logistics and Transportations Department.


3R Go Green Project

A 3R Go Green Project was launched on 29 June 2011 at Flight Management Centre, LSGB. Among the guests invited was En Mohd Zaki Omar (Deputy General Manager), En Azlan Shahrom, En Roslan Rashid and others.